Creative Director | Brand systems and identity for regulated industries
Tomas Lindqvist
I make brands for businesses that are not allowed to be interesting: banks, insurers, medical devices. The constraint is the job. Fifteen years of it, most recently at a Nordic challenger bank.
16+Years exp.
3Companies
3Countries
3Languages
My journey
Working towards Creative Director.
Experience
Creative Director
Mar 2019 – PresentNorrsken Bank
- Built the in-house design function from 3 to 26 across brand, product and motion.
- Ran the 2022 rebrand end to end, including the regulatory review that killed the first two routes.
Associate Creative Director
Jun 2014 – May 2014Hallberg and Voss
- Identity work for insurance and healthcare clients across the Nordics.
- Led the pitch team that won the Trygga Liv account, the agency largest at the time.
Senior Designer
Sep 2010Studio Ferrand
- Editorial and packaging design, mostly print.