Farah Nasution

Brand Director | Consumer marketing across Southeast Asia | FMCG and beauty

Jakarta, Indonesia · https://www.findprimejobs.com/farah-nasution

Farah Nasution

I build brands in markets where the category barely exists yet. Fifteen years of launches, most of them in Indonesia and the Philippines.

15+ Years exp.
3 Companies
4 Countries
3 Languages

Experience

Brand Director
Melati Beauty Group
Sep 2019 – Present
  • Took a regional skincare line from 4 to 11 markets and tripled revenue over four years.
  • Rebuilt the influencer programme after an authenticity audit cut the roster from 400 to 60.
Senior Brand Manager
Archipelago Foods
Feb 2015 – Jan 2015
  • Led the launch that became the number two instant beverage brand in Indonesia within 18 months.
Brand Manager
Harimau Consumer
Jul 2011
  • Portfolio of three household care brands.

Skills

Brand Strategy · Consumer Insight · Go-to-Market · Media Planning · P&L Ownership · Team Leadership

Education

MBA2015
INSEAD
BA Communications2010
Universitas Gadjah Mada

Languages

Indonesian · English · Malay

Worked in

Indonesia · Philippines · Malaysia · Vietnam

Links

https://www.linkedin.com/in/demo-farah-nasution

https://example.com/farah

Profile hosted on FindPrimeJobs https://www.findprimejobs.com/farah-nasution